Australia's retail sector is headed for a post-GFC, new media, niche brand driven shake-up, writes Michael Baker in a recent Age article on industry trends.
A few of the trends speculated to be coming to a virtual or bricks and mortar high street near you include:
A few of the trends speculated to be coming to a virtual or bricks and mortar high street near you include:
- Mobile retail - with smart phones becoming more and more popular a growing number of consumers will shop without leaving their homes or offices
- Cheaper designer labels - many luxury brands expanded their moderately priced labels during the GFC in a trend that's been embraced by consumers and should stick around for some time
- Specialty and concept stores return - in a stronger economic climate fragmented consumer markets will boost demand for niche concept stores and sub-brands
- Way to go DFO - expect more factory outlets to pop up as consumers continue to look for cheaper alternatives to 'full priced' stores
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