New research by Roy Morgan shows more than 11.9 million Australians use Google's search engine each month, a statistic that suggests businesses can no longer afford to ignore online marketing.
Clearly with this proposition in mind, Google has launched a campaign in which Australian small to medium sized businesses are given up to $75 worth of free online advertising.
The move has impressed the Council of Small Business, which claims Google's Stimulus Package has the potential to kick-start the online strategies of many small businesses.
Not sure how AdWords might work for your business?
Check out this video, a case study from GoogleBusiness on how a small gift retailer is using the service.
Comments