A longer term approach to energy efficiency

A positive outcome of the GFC is an increased organisational focus on energy efficiency, according to Harvard Business' Leading Green blogger Andrew Shapiro.

But there are still serious hurdles standing the way of greener companies, including a lack of knowledge on how to adequately manage and optimise efficiency.

Shapiro claims the majority companies are prone to go after the 'lowest hanging fruit' when seeking to bolster their environmental credentials and then stop there.

To develop a longer-term approach to energy efficiency the following strategies are suggested:

• Front and centre - don't just leave efficiency to external consultants, make it a management imperative at all levels
• Look beyond energy - also consider efficiency gains in the areas of water, materials and organisational processes
• Get involved - network with other professionals on green issues in a bid to share ideas and best practice tips
• Morale booster - providing efficiency training to key staff can help boost morale, as can asking employees to highlight inefficiencies

Comments

[Selina Worton]

To find out more ways to become energy-efficient then check out http://www.greenmarketplace.com.au/energy/

[Energy Efficiency Consultant]

Interesting figures and information. There are a number of similar programs starting in various countries, in order to control energy usage and reduce waste.

[Business Energy]

I feel the economic crisis only cements the need for business to realise that good environmental policy makes good business sense. With the introduction of the 2010 carbon pollution reduction scheme (formally known as emission trading scheme), most experts agree on one thing. Energy prices will rise. Businesses that operate more efficiently and get their processes for low-energy operations right today, will be well positioned when the inevitable price rises happen in 2010. Expect efficiency and reduction of energy consumption to go straight to the bottom line. I feel when times are tough (like now!) businesses should be looking to cut costs (which means becoming more efficient) and stand out further from the crowd. Businesses all around the world are bearing the fruits of an environmental policy which creates differentiation and exudes an ethical brand to consumers. Businesses today face ever increasing competition and ever-aware consumers who factor environmental issues into their buying decisions.