Optus is making three SME proprietors the stars of its new internet-delivered reality TV show 'Yes Coach', Marketing reports.
The episodes, which can be watched at BizThinkTank.com.au, follow three very different SMEs through a 12-week intensive business training program.
The three finalists featured on 'Yes Coach' include a manufacturer of identification tags, a plumber and an IT/professional services marketing company.
According to Optus, the series aims to show how practical advice can resolve day-to-day business issues and offer tips on how viewers can resolve their own SME problems.
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