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Web users lose patience

Frustrated Web users are ruthless and selfish creatures, new research authored by web usability guru Jakob Nielsen reveals.

Nielsen claims consumers of online content have little patience when exploring web sites. He says web users are task driven: they arrive, complete their task and leave quickly.

With this in mind, it's suggested any attempts to hold the attentionof web users - such as promotions - should be avoided.

According to the BBC, web users are also easily frustrated with add on features like widgets and applications that extend the time it takes for a web page to fully load.

Posted on 06 June 2008 at 10:33 AM in Best of Web |

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Comments

Sporkman

I'm definitely a fan of quick, snappy web pages with simple, clean design. Complicated and slow pages are very annoying...

Posted by: Sporkman | 14 June 2008 at 01:28 AM

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